YouTube Campaign Overview
Understand what YouTube Campaigns are, how they work, and how they differ from Smart Campaigns.
Understand what YouTube Campaigns are, how they work, and how they differ from Smart Campaigns.
Understand what YouTube Campaigns are, how they work, and how they differ from Smart Campaigns.
YouTube Campaigns promote your music videos directly on YouTube through Google Ads. They drive organic views, subscribers, and AdSense revenue for your channel.
YouTube Campaigns use Google Ads to put your videos in front of new audiences on YouTube. Unlike Smart Campaigns that focus on streaming platforms, YouTube Campaigns keep viewers on YouTube where they can subscribe, watch more content, and generate ad revenue.
A YouTube Campaign:
| Feature | Description |
|---|---|
| Promotes YouTube videos | Drives traffic to your actual YouTube content |
| Runs on YouTube | Ads appear in YouTube search, discovery, and in-stream |
| Optimizes for views | Algorithm targets users likely to watch your content |
| Drives channel growth | Increases subscribers and watch time |
| Generates AdSense revenue | Views from ads can earn you ad revenue |
YouTube Campaigns run through Google Ads, using Dynamoi's managed advertising infrastructure. You don't need your own Google Ads account.
| Aspect | Smart Campaigns | YouTube Campaigns |
|---|---|---|
| Content promoted | Spotify/Apple Music tracks | YouTube videos |
| Goal | Streaming saves and follows | Video views and subscribers |
| Ad platforms | Meta and Google | YouTube only |
| Revenue potential | Streaming royalties | Streaming royalties + AdSense |
| Connection required | Spotify + Meta | YouTube + Google Ads DataLink |
YouTube Campaigns are ideal when:
| Scenario | Why YouTube Campaigns Work |
|---|---|
| You have music videos | Showcase visual content to new audiences |
| Building channel subscribers | YouTube algorithm favors channels with paid promotion |
| Monetized channel | Views can generate direct AdSense revenue |
| Video-first strategy | Some artists prioritize YouTube over streaming platforms |
Many artists run both Smart Campaigns and YouTube Campaigns simultaneously. Smart Campaigns are for streaming. YouTube Campaigns are for video content.
Choose a video from your connected YouTube channel to promote.
Set your daily or total budget (minimum $10/day).
Select countries and let Google's algorithm find your audience.
Write or generate descriptions for your video ads.
Your campaign enters review, then begins running.
Before creating a YouTube Campaign, verify these requirements are met:
| Requirement | How to Check |
|---|---|
| YouTube channel connected | Platform Connections shows Connected for YouTube |
| Google Ads DataLink accepted | Linking request accepted in YouTube Studio |
| Active billing | Plus subscription active in Billing |
| Video content available | At least one video on your channel |
The Google Ads DataLink must be accepted from YouTube Studio. This step happens outside of Dynamoi. See Connecting YouTube for details.
You can promote:
| Content Type | Description |
|---|---|
| Individual videos | Single music videos, visualizers, live performances |
| Video playlists | Multiple videos grouped for sequential viewing |
Each campaign promotes one piece of content. Create separate campaigns for different videos.
Your YouTube ads appear in:
| Placement | Where It Shows |
|---|---|
| YouTube Search | Results when users search for music |
| YouTube Discovery | Suggested videos and homepage |
| In-stream | Before, during, or after other videos |
Dynamoi automatically optimizes across placements based on performance.
| Goal | Daily Budget | Why |
|---|---|---|
| Testing new video | $10-15/day | Validate audience interest |
| Growing channel | $25-50/day | Sustained subscriber growth |
| Major release push | $50-100/day | Maximum visibility for new content |
Unlike streaming-only campaigns, YouTube Campaigns can generate direct revenue:
| Revenue Source | How It Works |
|---|---|
| Views from ads | Paid views still count for monetization |
| Watch time | Longer videos accumulate more ad impressions |
| Subscriber growth | Subscribers watch more content over time |
If your channel is monetized, Dynamoi can optimize campaigns based on your actual AdSense earnings, not just view counts.
YouTube Campaigns follow the same status progression as Smart Campaigns:
| Status | Meaning |
|---|---|
| Content Validation | Verifying your video and channel connection |
| Deploying | Creating the campaign in Google Ads |
| Active | Running and accumulating views |
| Paused | Manually paused |
| Archived | Campaign completed |
Once running, your dashboard shows:
| Metric | What It Measures |
|---|---|
| Views | Number of video views from ads |
| Watch time | Total minutes watched |
| Subscribers | New channel subscribers attributed to campaign |
| Cost per view | How much each view costs |
| AdSense revenue | Earnings from monetized views (if applicable) |
YouTube Campaigns promote your music videos directly on YouTube through Google Ads. They drive organic views, subscribers, and AdSense revenue for your channel.
YouTube Campaigns use Google Ads to put your videos in front of new audiences on YouTube. Unlike Smart Campaigns that focus on streaming platforms, YouTube Campaigns keep viewers on YouTube where they can subscribe, watch more content, and generate ad revenue.
A YouTube Campaign:
| Feature | Description |
|---|---|
| Promotes YouTube videos | Drives traffic to your actual YouTube content |
| Runs on YouTube | Ads appear in YouTube search, discovery, and in-stream |
| Optimizes for views | Algorithm targets users likely to watch your content |
| Drives channel growth | Increases subscribers and watch time |
| Generates AdSense revenue | Views from ads can earn you ad revenue |
YouTube Campaigns run through Google Ads, using Dynamoi's managed advertising infrastructure. You don't need your own Google Ads account.
| Aspect | Smart Campaigns | YouTube Campaigns |
|---|---|---|
| Content promoted | Spotify/Apple Music tracks | YouTube videos |
| Goal | Streaming saves and follows | Video views and subscribers |
| Ad platforms | Meta and Google | YouTube only |
| Revenue potential | Streaming royalties | Streaming royalties + AdSense |
| Connection required | Spotify + Meta | YouTube + Google Ads DataLink |
YouTube Campaigns are ideal when:
| Scenario | Why YouTube Campaigns Work |
|---|---|
| You have music videos | Showcase visual content to new audiences |
| Building channel subscribers | YouTube algorithm favors channels with paid promotion |
| Monetized channel | Views can generate direct AdSense revenue |
| Video-first strategy | Some artists prioritize YouTube over streaming platforms |
Many artists run both Smart Campaigns and YouTube Campaigns simultaneously. Smart Campaigns are for streaming. YouTube Campaigns are for video content.
Choose a video from your connected YouTube channel to promote.
Set your daily or total budget (minimum $10/day).
Select countries and let Google's algorithm find your audience.
Write or generate descriptions for your video ads.
Your campaign enters review, then begins running.
Before creating a YouTube Campaign, verify these requirements are met:
| Requirement | How to Check |
|---|---|
| YouTube channel connected | Platform Connections shows Connected for YouTube |
| Google Ads DataLink accepted | Linking request accepted in YouTube Studio |
| Active billing | Plus subscription active in Billing |
| Video content available | At least one video on your channel |
The Google Ads DataLink must be accepted from YouTube Studio. This step happens outside of Dynamoi. See Connecting YouTube for details.
You can promote:
| Content Type | Description |
|---|---|
| Individual videos | Single music videos, visualizers, live performances |
| Video playlists | Multiple videos grouped for sequential viewing |
Each campaign promotes one piece of content. Create separate campaigns for different videos.
Your YouTube ads appear in:
| Placement | Where It Shows |
|---|---|
| YouTube Search | Results when users search for music |
| YouTube Discovery | Suggested videos and homepage |
| In-stream | Before, during, or after other videos |
Dynamoi automatically optimizes across placements based on performance.
| Goal | Daily Budget | Why |
|---|---|---|
| Testing new video | $10-15/day | Validate audience interest |
| Growing channel | $25-50/day | Sustained subscriber growth |
| Major release push | $50-100/day | Maximum visibility for new content |
Unlike streaming-only campaigns, YouTube Campaigns can generate direct revenue:
| Revenue Source | How It Works |
|---|---|
| Views from ads | Paid views still count for monetization |
| Watch time | Longer videos accumulate more ad impressions |
| Subscriber growth | Subscribers watch more content over time |
If your channel is monetized, Dynamoi can optimize campaigns based on your actual AdSense earnings, not just view counts.
YouTube Campaigns follow the same status progression as Smart Campaigns:
| Status | Meaning |
|---|---|
| Content Validation | Verifying your video and channel connection |
| Deploying | Creating the campaign in Google Ads |
| Active | Running and accumulating views |
| Paused | Manually paused |
| Archived | Campaign completed |
Once running, your dashboard shows:
| Metric | What It Measures |
|---|---|
| Views | Number of video views from ads |
| Watch time | Total minutes watched |
| Subscribers | New channel subscribers attributed to campaign |
| Cost per view | How much each view costs |
| AdSense revenue | Earnings from monetized views (if applicable) |