# YouTube RPM by Country: Norway $16.33, US $6.66 [Data] |…

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Description: YouTube RPM by country: Norway $16.33, Switzerland $12.64, UK $9.35, US $6.66 for Art Tracks. Content ID global average $0.95.

Trigger the Spotify Algorithm with Dynamoi Start Free Dynamoi Learn YouTube RPM by Country: Norway $16.33, US $6.66 [Data] First-party RPM benchmarks across 41 markets. Norway leads Art Tracks at $16.33, Switzerland at $12.64, UK at $9.35, with Content ID averaging $0.95 globally. Statistics Apr 28, 2026 Reading time 5 min read Norway delivers the highest YouTube Art Track RPM in Dynamoi's dataset at $16.33 per thousand streams, followed by Switzerland at $12.64 and the Netherlands at $12.32. The UK averages $9.35 and the US sits at $6.66, while the global Content ID average is $0.95 versus $4.40 for Art Tracks. India's $0.92 Art Track RPM sits 18 times lower than Norway, so routing paid traffic to cheap-view markets trades per-view revenue for volume at a steep loss. Global YouTube RPM averages (Dynamoi first-party data) Revenue Source Avg Per-Stream Rate Effective RPM YouTube Art Tracks & Music Videos $0.00440 $4.40 YouTube Content ID $0.00095 $0.95 Art Tracks are the auto-generated videos YouTube creates from your distributed audio. Content ID revenue comes from claims on user-generated content. Art Track RPM significantly outperforms Content ID because ads serve directly on your content rather than being split across videos where your music is a small portion. Tier 1: High advertiser demand ($5+ RPM) These 14 markets deliver the highest RPM and should be prioritized for paid YouTube promotion . Country Art Tracks RPM Content ID RPM Norway $16.33 - Switzerland $12.64 - Netherlands $12.32 $4.95 United Kingdom $9.35 $4.19 Germany $9.14 $3.55 New Zealand $8.42 - Japan $8.36 $1.93 South Korea $6.91 $0.41 United States $6.66 $3.21 Italy $6.51 $2.09 Hong Kong $6.33 - Singapore $5.91 - Czech Republic $5.44 $1.88 Australia $5.24 $5.03 Key insight: Norway ($16.33) and Switzerland ($12.64) lead all markets. The UK ($9.35) and Germany ($9.14) still outperform the US ($6.66) on Art Track RPM. Tier 2: Moderate advertiser demand ($2-$4.99 RPM) Solid markets for organic growth, though paid acquisition costs may not justify the RPM. Country Art Tracks RPM Content ID RPM Canada $3.67 $4.70 Spain $3.40 $1.33 Poland $3.37 $1.53 Taiwan $3.31 $1.53 France $3.26 $1.86 Brazil $2.91 $0.60 Hungary $2.85 - Mexico $2.70 $0.99 South Africa $2.68 $1.00 Romania $2.43 - Peru $2.10 $1.26 Vietnam $2.06 $0.24 Ukraine $2.03 $1.02 Thailand $2.01 $0.68 Tier 3: Developing markets (under $2 RPM) High volume potential but low monetization. Best for organic catalog growth, not paid promotion. Country Art Tracks RPM Content ID RPM Belgium $1.92 $1.94 Malaysia $1.80 $0.75 Indonesia $1.63 $0.11 Colombia $1.42 $0.61 Chile $1.24 $0.90 India $0.92 $0.15 Philippines $0.63 $0.25 Argentina $0.61 $0.60 Turkey $0.59 $0.33 Nigeria $0.27 $1.04 Kenya - $0.36 Pakistan - $0.21 Algeria - $0.07 Warning: India's Art Track RPM ($0.92) is 18x lower than Norway's ($16.33). Campaigns targeting cheap views from developing markets will destroy your effective RPM. Art Tracks vs Content ID: The gap matters The spread between Art Track and Content ID RPM varies dramatically by country. This affects your Content ID strategy. Country Art Tracks Content ID Ratio South Korea $6.91 $0.41 17x Indonesia $1.63 $0.11 15x India $0.92 $0.15 6x Nigeria $0.27 $1.04 0.3x Canada $3.67 $4.70 0.8x Australia $5.24 $5.03 1.0x United States $6.66 $3.21 2.1x In most markets, Art Tracks earn several times more than Content ID. But there are notable exceptions: in Canada, Content ID ($4.70) actually exceeds Art Tracks ($3.67). Australia shows near parity ($5.24 vs $5.03). And in Nigeria, Content ID ($1.04) is 3.9x higher than Art Tracks ($0.27). Seasonal RPM patterns RPM fluctuates throughout the year based on advertiser spending cycles. These patterns are consistent across all markets. Period RPM Impact Driver January-February -20 to -30% Post-holiday budget reset March-May Baseline Normal advertiser activity June-August -10 to -15% Summer slowdown September-October +10 to +15% Back-to-school, early holiday prep November-December +20 to +40% Black Friday, Cyber Monday, holidays Q4 is the most valuable quarter for monetization. If possible, time major releases and promotion pushes for October-December. How to use this data Prioritize Tier 1 Art Tracks: Norway, Switzerland, UK, and Germany Art Track views are worth 10-25x more than Tier 3 Content ID claims. Evaluate Content ID by market: In Canada and Australia, Content ID is comparable to or better than Art Tracks. In South Korea and Indonesia, Content ID is nearly worthless. Avoid cheap view traps: A campaign delivering 100k views from India at $0.92 RPM earns $92. The same budget targeting 20k UK views at $9.35 RPM earns $187. Track by geography: Use YouTube Studio's geography breakdown to identify your highest-RPM audiences and double down. Data sources and methodology All RPM figures on this page come from Dynamoi's first-party streaming data. RPM is calculated as: (Total Revenue / Total Streams) * 1000 Your actual RPM will vary based on: Specific audience demographics within each country Video content and length Time of year and advertiser demand Channel history and audience engagement YouTube Premium penetration in your audience For current benchmarks, compare against your own channel's 90-day rolling average in YouTube Studio and the Dynamoi benchmarks above. Part of YouTube Music Promotion: RPM, OAC, Shorts, Ads [2026] → Related learning FAQ YouTube RPM for Music Channels: What's Good? [2026 Data] FAQ How Many YouTube Subscribers to Make Money? [Real Math] FAQ YouTube Premium Revenue: Does It Pay More Than Ads? FAQ Can You Promote a YouTube Playlist With Ads? (Yes) See pricing →