Top 10 Playlist Pitching Services Worldwide (Legit & Effective)
Discover the top 10 legitimate and effective playlist pitching services worldwide. Boost your Spotify streams and grow your fanbase with reputable options for indie artists and labels, covering various budgets and genres.
Overview
Spotify for Artists isn't a third-party service, but it's the official way to pitch your unreleased music directly to Spotify's editorial team. This free tool is accessible through your Spotify for Artists account and is the only legitimate route onto Spotify's own editorial playlists (like RapCaviar, New Music Friday, etc.). Every time you release a song, you should submit it here because the potential payoff—landing on an editorial playlist with millions of followers—is huge. While there's no guaranteed placement, it's a crucial step that no artist or label should skip.
How It Works
You can pitch one unreleased track per upcoming release. You provide details like genre, mood, and a short description of the song to help Spotify editors understand it. The submission needs to be done at least 7 days before release (preferably 2-3 weeks before) so editors have time to consider it. Most submissions get no response (meaning no editorial placement), but if you do get selected, you'll typically see your song added to an editorial playlist on release day.
Pricing
Free to use – it's part of the Spotify for Artists platform.
Key Features
Success Rate
There's no published approval rate, but anecdotal evidence suggests only a small percentage of pitches make it onto editorial playlists. However, those that do can see huge streaming boosts. Even if you don't land an editorial, pitching at least ensures the track can show up in listeners' Release Radar.
Supported Platforms
Spotify (editorial playlists).
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Overview
SubmitHub is one of the world's leading DIY music submission platforms, connecting artists with a large network of playlist curators, blogs, and influencers. Launched in 2015 by a music blogger, it created a transparent way to pitch music without shady middlemen. Artists choose which curators to send their song to and pay per submission, making it a hands-on approach. Playlist pitching is a big part of SubmitHub – many curators on the platform own Spotify playlists of various sizes and genres.
How It Works
You start by filtering curators (by genre, playlist size, etc.) and then submit your track with a short pitch. SubmitHub uses two types of credits: standard (free) and premium (paid). Free submissions are possible but have limitations – curators aren't obligated to respond, and your song might sit in a slower queue. With premium credits (~$1–$3 each), curators must listen to at least 20 seconds and give feedback or playlist the song, usually within 48 hours. Each curator sets their price (often 2 credits, roughly $2). If they decline, they provide a brief reason. This model ensures you get ears on your song, though not guaranteed placement.
Pricing
Free/Paid. Standard credits are free (earned by actions like approving other submissions or limited daily allotments), but for serious pitching you'll use premium credits: packages start around $6 for 5 credits (roughly $1.20 per credit) and go up (bulk packages give slight discounts). Most playlist curators charge 1–2 credits per submission, so effectively ~$2 per playlist curator review is typical.
Key Features
Success Rate
On average about 14% of submissions get playlisted (per SubmitHub's stats). This means you might send to 10 curators and perhaps get 1–2 adds on average (results vary widely by song/genre). There are no guaranteed placements – you may spend and get nothing, which is a risk. However, many artists have grown their streams and connections via SubmitHub. It's a fair playing field: good music with a good pitch improves your odds.
Supported Platforms
Primarily Spotify playlists (user-curated). Also supports YouTube channels, SoundCloud reposts, blogs, radio, etc., but its playlist pitching is focused on Spotify.
Overview
Groover is a popular music submission platform that started in Europe (France, 2018) and has quickly become a go-to choice for pitching songs to playlist curators, blogs, radios, and even labels. It's very similar to SubmitHub in its model: artists pay per submission to send tracks to curators and professionals, who then have to listen and respond. Groover has a strong network in Europe and beyond, boasting over 3,000 curators and industry professionals across all genres. Artists have used Groover to land Spotify playlist spots, radio airplay, blog reviews, and more.
How It Works
Artists upload a song to Groover and select curators or music professionals by filtering genre, type (playlist, blog, label, etc.), and country. Each submission costs 2 Grooviz (credits), roughly €2 or $2 per curator. Curators then have 7 days to listen and respond. If they don't respond in time, your credits are refunded to try elsewhere. The response will either be constructive feedback or a positive action (like adding to a playlist, offering an opportunity, etc.). This guarantees that you get a reply one way or another, ensuring your money isn't wasted on silence.
Pricing
Paid (with refund on no-response). Credits are purchased in bundles (e.g., €10 for 5 credits, etc.). So essentially $2 per curator submission. There's no monthly fee; you pay for each song send-out. Groover occasionally gives discount codes or bonus credits (for example, they've offered 10% extra with certain codes).
Key Features
Success Rate
Groover doesn't publish an overall placement rate, but many users report it as a useful tool to get those first placements. It "won't blow up your streaming numbers" overnight, since many playlists are small to medium-sized. However, artists have secured important adds (for example, indie pop songs getting on genre playlists like POP ROCK or Only Indie Music playlists). The consensus is that Groover is a legitimate way to build initial traction, especially in niche genres, and the feedback from curators can be valuable.
Supported Platforms
Spotify is the main platform for playlist placements. Additionally, you can connect with curators from YouTube, radio, blogs, etc. But Apple Music isn't directly supported due to its closed ecosystem for user playlists.
Overview
SubmitLink is a newer DIY playlist pitching platform, functioning somewhat like a streamlined version of SubmitHub but focused purely on Spotify playlists. It aims to connect artists with authentic playlists (no bots) in a transparent way. The platform is smaller than giants like SubmitHub, but it prides itself on real engagement and higher rewards for curators (to attract quality playlist owners). This means you might find some curators here that aren't on other platforms, though the selection is more limited.
How It Works
You purchase credits and then choose from a list of Spotify playlists/curators to submit your track to. You pitch your song directly to those curators, similar to other DIY services. Each curator sets a price in credits (often around $1-$2 each). SubmitLink guarantees a response within a week for your submissions – if a curator doesn't respond, you get your credit back. Curators on SubmitLink are vetted to ensure their playlists have real engagement, and the platform's selling point is a strict "no fake streams" policy with advanced bot-detection.
Pricing
Paid. The pricing structure is roughly $10 for 5 credits to start. Essentially $2 per credit, similar to other platforms (they sometimes phrase it as $1 per submission, but the minimum pack is $10). There are larger packages if you want to pitch to many playlists. Since it's pay-per-curator, you control how much you spend – a small campaign might be $10-$20, whereas a larger push could be $50-$100 in credits.
Key Features
Success Rate
Being a newer platform, SubmitLink's overall success rate is evolving. In one reviewer's trial, 13 submissions resulted in 0 placements, showing results are not guaranteed. However, others have begun seeing placements on curated playlists that deliver real listeners. It's a good low-cost option to try after exhausting the bigger platforms.
Supported Platforms
Spotify only (playlist pitching).
Overview
Playlist Push is a well-known playlist pitching service that operates on a campaign model rather than per-submission. It's designed to help artists (and labels) get their music to a large number of Spotify playlist curators at once. Playlist Push boasts one of the largest curator networks in the industry, with over 4,000 playlists reaching 150+ million combined followers. Unlike DIY platforms, Playlist Push handles the pitching for you: once you set up a campaign, their system matches your song to appropriate curators. It's often praised as a powerful tool, especially for those with a bigger budget, though some have labeled it expensive.
How It Works
You submit your song to Playlist Push by filling out details about genre and target audience. The service then offers your track to a selection of their curated playlist curators who specialize in your genre. Over a campaign (usually a few weeks), curators listen and decide if they'll add the song to their playlists. You receive a report at the end with which playlists added you and feedback from curators who declined. The process is fairly hands-off for the artist – Playlist Push's algorithm and team do the matchmaking. Payment is upfront, and you can choose campaign size based on how many curators you want to reach.
Pricing
Paid (campaign-based). The cost can vary depending on your targeting and how many curators will hear the track. According to Playlist Push's FAQ, an average campaign costs around $450. In practice, artists have run smaller campaigns for roughly $280-$300 (reaching ~20 playlists), and larger ones can exceed $1,000 for wider reach. You can pay via credit card or Google Pay. It's flexible in that you scale your budget to target more or fewer curators.
Key Features
Success Rate
Playlist Push doesn't guarantee a specific number of placements. However, many artists see solid results. For example, one review noted a ~$325 campaign led to 40,000 streams over a few months from the playlist adds. Another user might land 5-20 playlist adds depending on appeal. All streams are real – curators are monitored for genuine engagement. They also offer TikTok influencer campaigns as a separate product.
Supported Platforms
Primarily Spotify (user-curated playlists). Additionally, Playlist Push has an option for TikTok promotion.
Effortless Music Promotion
Simplify your marketing with Dynamoi's expert Spotify & Apple Music strategies.
- Spotify & Apple Music & YouTube Promotion
- We Handle Management with all Ad Networks
- Unlimited Free Music Smart Links
- Beautiful Campaign Analytics Dashboard
- Free Account | Usage-based billing
Overview
SoundCampaign is a playlist pitching and music promotion service that connects artists with a network of Spotify playlist curators worldwide. It operates on a campaign model like Playlist Push, but with a notable twist: SoundCampaign offers an 'Artist Protection Program' – essentially a satisfaction guarantee on curator feedback. They emphasize transparency and allow artists to control their budget for each campaign. SoundCampaign is known for providing real streams from genuine listeners, avoiding any artificial plays.
How It Works
You create a campaign for a single song. First, you specify the song (Spotify link) and select target genres to match with curators. SoundCampaign then calculates how many curators it can reach based on your budget. Campaigns run for 14 days, during which curators listen and decide to add or not. At least six curators are guaranteed to review your track in a standard campaign. After the 14-day period, you receive a report on placements and comments. If fewer than the guaranteed curators provide feedback, you can invoke the refund policy.
Pricing
Paid (budget-flexible). The average campaign costs around $150. You can choose your budget, and SoundCampaign tells you how many curators that might reach. Payment is one-time per campaign, and you can run multiple campaigns for different songs.
Key Features
Success Rate
SoundCampaign reports a good success rate for genuine placements. Many users get added to multiple playlists, yielding steady organic streams. Some mention it as a stepping stone to get thousands of initial Spotify plays. The Artist Protection Program refunds if curators fall below the guaranteed number, de-risking the process for new artists.
Supported Platforms
Spotify only, for playlist pitching.
Overview
Indie Music Academy (IMA) is a playlist pitching service that stands out by guaranteeing a certain number of streams rather than just placements. Run by music marketer Ryan Waczek, IMA offers campaigns using a closed network of 'SEO' playlists – these are Spotify playlists optimized to appear in Spotify search results. The idea is that placements in these search-friendly playlists yield consistent organic streams from real users searching on Spotify.
How It Works
You choose a campaign package (based on a stream count guarantee). For example, their entry package might guarantee 10,000 Spotify streams for your song. Once you sign up, the IMA team places your track into a hand-picked selection of curated playlists. They focus on SEO-optimised playlists with active followings. Over the campaign period, your song accumulates real streams. If the guaranteed number of streams isn't reached, IMA continues promoting or refunds the shortfall per policy.
Pricing
Paid (with stream-based packages). Pricing starts at around $297 for a 10,000 stream campaign. Higher packages are available for more streams (e.g., 50k or 100k). While it may seem pricey, those streams are organic, often leading to algorithmic traction for the track.
Key Features
Success Rate
Many artists report significant growth. For example, some campaigns have generated hundreds of thousands of streams over a few months, all from legitimate listeners. Because IMA picks tracks selectively, acceptance implies confidence in delivering your guaranteed streams. This curated approach yields highly engaged placements, often exceeding the promised totals.
Supported Platforms
Spotify is the focus (all playlists are on Spotify).
Overview
Moonstrive Media is a newer playlist pitching agency that has quickly gained traction for its effective campaigns. The team behind Moonstrive had been running playlist promotions for major labels for years, and recently launched their own public-facing service. Their specialty is also SEO-optimized Spotify playlists, much like Indie Music Academy. They focus exclusively on placing music into high-engagement playlists that users find via Spotify's search bar.
How It Works
You'll choose a campaign package, typically based on total playlist followers or an expected range of streams. The Moonstrive team then pitches your track internally to their network of Spotify playlists that fit your genre. They handle all placements, and you typically receive a report with each playlist plus follower counts. Campaigns can run for a few weeks. Moonstrive focuses on real engagement, so any streams you get are genuine listeners searching or browsing these well-ranked playlists.
Pricing
Paid. Packages start around $69 for a smaller reach (50k total followers). Larger packages can cost $300+ and deliver thousands of streams. In one test, a ~$339 campaign generated ~25,000 streams. Price-to-stream ratios often hover around $0.01-$0.02 per real Spotify play.
Key Features
Success Rate
Early clients have posted positive feedback. A $339 package netting ~25k real streams is a strong example. While not guaranteed, their curated approach to SEO-driven playlists is proving effective, especially for mainstream or popular indie genres. As they carefully match songs to relevant playlists, skip rates tend to be low and saves are high – both indicators that boost your track in Spotify's algorithm.
Supported Platforms
Spotify only.
Overview
Omari MC (Omari Music Promotion) is a longstanding music promotion agency that offers playlist pitching among its services. Founded by Omari in 2014, it's often one of the first names that appear in organic Spotify promotion discussions. Omari's company provides a wide range of marketing (from social media ads to YouTube promotion), but their Spotify playlist promo packages remain central. They claim a large network of playlists and channels (potentially over 250 million combined followers/subscribers).
How It Works
You pick a package based on the scale of promotion (estimated streams or number of playlist placements). Once you submit your track and pay, Omari's team places it in their own managed playlists or partner playlists. Turnaround is quick; many see adds within days. Some packages might also include pushes via ads or social accounts. Omari only accepts clean, non-explicit tracks, which can broaden the audience but excludes certain genres.
Pricing
Paid. Entry-level starts around $77, often yielding a few thousand streams. Larger tiers can run a few hundred dollars or more, promising tens of thousands of streams. Exact results vary, but the cost is typically competitive ($0.02-$0.03 per stream). The more you spend, the wider the coverage and potential streams.
Key Features
Success Rate
In earlier years, Omari's campaigns delivered major results fast. Now, while you still get real placements, the net effect can vary. Still, they're praised for cost-effectiveness and speed. Artists typically receive the promised placements and an expected range of streams. It's a reliable, no-nonsense choice to boost a new release with guaranteed Spotify plays, all from real listeners.
Supported Platforms
Spotify (primary for playlist pitching). They also offer promotions for other platforms like TikTok or YouTube as separate packages.
Overview
Playlist-Promotion.com (often just "Playlist Promotion") is a dedicated Spotify playlist pitching service operating since 2015. Its main offering is guaranteed placement in a certain number of playlists, based on packages. They have a large network of over 3,000 Spotify playlists across all genres, each with a minimum of 1,000 followers. The service positions itself as an affordable, effective method to boost your track's reach on Spotify. The process is straightforward: choose a package, send them your Spotify link, and they place the song in matching playlists.
How It Works
They work on a package model. For example, a '100k reach' package guarantees you'll be placed in playlists whose total follower count reaches at least 100,000. After purchase, you provide your track info (Spotify link, genre, etc.), and they slot your song into relevant playlists meeting that follower threshold. Zero Risk is their assurance that if they can't fulfill that total follower reach, you get a refund or an adjustment. Placements last several weeks, usually 3–8, giving your track sustained exposure.
Pricing
Paid (package-based). A 100k reach package might cost ~$350, expected to yield 8k–20k streams over the campaign. Larger packages (200k, 500k, 1M follower reach) go up in price but broaden exposure. The cost per stream is often lower than some done-for-you agencies, since the placements are guaranteed and you can track them on your own in real time.
Key Features
Success Rate
Because placements are guaranteed, success depends mainly on how your music resonates with each playlist's audience. Typically a 100k package yields ~8–20k streams, though some songs surpass that if they do well. It's a straightforward way to get real listeners, and steady exposure can trigger Spotify's algorithmic boosts. Many labels use it for reliable baseline streams on new releases.
Supported Platforms
Spotify primarily. (They also have some YouTube promo options, but the main draw is Spotify user-curated playlists.)
Comparison Table of Top Playlist Pitching Services
Service | Pricing | Pitching Model | Success/Approval Rate | Supported Platforms |
---|---|---|---|---|
Spotify for Artists | Free | DIY (self-pitch to editorial) | No guaranteed placements (official Spotify editorial; high reward if selected) | Spotify (editorial playlists) |
SubmitHub | Free or ~$2 per submission | DIY (pick curators) | ~14% placement rate on average; feedback for 100% of paid subs | Spotify (user playlists), plus blogs, YouTube, etc. |
Groover | ~$2 per curator submission | DIY (pick curators) | Varies (all submissions get a response; modest placement rate, often a few playlists per campaign) | Spotify (playlists), also radio, blogs, etc. (multi-channel) |
SubmitLink | ~$2 per curator (5 for $10) | DIY (pick curators) | Guaranteed response in 7 days; placements depend on your song | Spotify (playlists only) |
Playlist Push | ~$300–$450 per campaign | Done-for-you campaign | Varies by song (5–20+ playlist adds common; e.g. 40k streams from $325 spend) | Spotify (playlists); also TikTok (separate campaigns) |
SoundCampaign | ~$150 per campaign (flexible) | Done-for-you campaign | At least 6 curator listens guaranteed; many users get multiple playlist adds and real streams | Spotify (playlists) |
Indie Music Academy | Starts $297 for 10k streams | Done-for-you (closed network) | Guaranteed ~10k streams (or chosen package); often triggers extra algorithmic streams | Spotify (playlists) |
Moonstrive Media | Packages from $69 (e.g. ~$339 for ~25k streams) | Done-for-you (closed network) | High engagement placements (e.g. 25k streams from a $339 campaign); no explicit guarantee but strong results | Spotify (playlists) |
Omari MC | Starts ~$77 for ~500–5k streams | Done-for-you (network & ads) | Quick placements in promised range (streams delivered tend to meet package range) | Spotify (playlists), plus other platforms in separate packages |
Playlist-Promotion | Starts $350 for 100k follower reach | Done-for-you (guaranteed placement) | Guaranteed playlist adds (8k–20k streams expected from 100k reach); bigger packages = more streams | Spotify (playlists) |
All services assure organic promotion with no bot plays. Pricing is current as of 2024-2025 and may vary.
Conclusion
Leveraging a playlist pitching service can be a game-changer in your music marketing strategy. The top 10 services profiled here are all proven, legitimate avenues to get your music onto playlists and in front of new listeners without risking fake streams or penalties. Whether you're a record label looking to efficiently boost multiple artists or an independent artist taking a DIY approach, there's an option suited to your needs:
- Use Spotify for Artists for every release to try for those coveted editorial spots.
- Tap into DIY platforms like SubmitHub, Groover, or SubmitLink to hand-pick curators and build grassroots momentum.
- When ready to scale up, consider managed campaigns from Playlist Push or SoundCampaign for broader Spotify playlist outreach.
- For guaranteed results and a more strategic push, Indie Music Academy or Moonstrive Media can deliver thousands of real streams and trigger Spotify's algorithms, while Omari MC and Playlist-Promotion.com offer reliable placements and steady growth.
In an era where streaming numbers matter, investing in a reputable playlist pitching service can provide a real ROI – increasing your streams, followers, and chances of discovery. Always research and choose services that prioritize authenticity. The ones listed here have earned their spot by helping artists succeed the right way (no bots, no scams). With the right music and the right pitching partner, you'll be well on your way to growing your audience through the power of playlists.
Source | Description |
---|---|
Spotify for Artists | Official Spotify for Artists platform for submitting music to editorial playlists |
Spotify Editorial Playlists | Detailed guide on Spotify's editorial playlist submission process |
SubmitHub | Leading DIY music submission platform connecting artists with playlist curators |
SubmitHub Packages | SubmitHub pricing and package information |
Groover | European-based music submission platform for playlist pitching |
Groover Network | Overview of Groover's curator network and reach |
SubmitLink | Newer DIY playlist pitching platform focused on Spotify |
Authentic Playlists | Review of SubmitLink's authenticity verification process |
SubmitLink Trial Results | Case study of SubmitLink trial results |
Playlist Push | Campaign-based playlist pitching service |
Largest Curator Network | Analysis of Playlist Push's curator network size |
Playlist Push Average Cost | Breakdown of Playlist Push campaign costs |
Playlist Push Example Streams | Case study of Playlist Push campaign results |
Playlist Push TikTok | Overview of Playlist Push's TikTok promotion service |
SoundCampaign | Budget-flexible playlist pitching service |
Artist Protection Program | Details about SoundCampaign's Artist Protection Program |
Indie Music Academy | Stream-guaranteed playlist pitching service |
IMA SEO | Overview of IMA's SEO-optimized playlist approach |
IMA Pricing | IMA campaign pricing and packages |
IMA Success Stories | Case studies of IMA campaign results |
Moonstrive Media | Newer SEO-focused playlist pitching agency |
Moonstrive Media Review | Review of Moonstrive Media's campaign results |
Omari MC | Longstanding music promotion agency with playlist services |
Omari MC Effectiveness | Analysis of Omari MC's promotion effectiveness |
Playlist-Promotion.com | Dedicated Spotify playlist promotion service with guaranteed placements |
Playlist-Promotion Overview | Overview of Playlist-Promotion.com's network and packages |