What these rates measure
The tables show USD royalties per 1,000 streams, separately for Art Tracks and Content ID. They are gross rights-holder receipts before distributor fees, from historical distributor statements through 2025-11, analyzed on 2026-01-14. A dash means no reported value, not zero revenue. These are not channel AdSense rates or forecasts for purchased views.
Higher Art Track benchmarks
| Country | Art Tracks RPM | Content ID RPM |
|---|---|---|
| Norway | $19.21 | - |
| Switzerland | $14.87 | - |
| Netherlands | $14.49 | $5.82 |
| United Kingdom | $10.99 | $4.93 |
| Germany | $10.75 | $4.18 |
| Japan | $9.83 | $2.27 |
| South Korea | $8.13 | $0.48 |
| United States | $7.83 | $3.78 |
| Italy | $7.66 | $2.46 |
| Hong Kong | $7.44 | - |
| Singapore | $6.96 | - |
| Australia | $6.16 | $5.92 |
Intermediate Art Track benchmarks
| Country | Art Tracks RPM | Content ID RPM |
|---|---|---|
| Canada | $4.32 | $5.53 |
| Spain | $4.00 | $1.57 |
| Poland | $3.96 | $1.81 |
| Taiwan | $3.90 | $1.80 |
| France | $3.84 | $2.19 |
| Brazil | $3.42 | $0.71 |
| Hungary | $3.36 | - |
| Mexico | $3.17 | $1.16 |
| South Africa | $3.15 | $1.18 |
| Peru | $2.47 | $1.49 |
| Ukraine | $2.38 | $1.20 |
| Thailand | $2.36 | $0.80 |
| Malaysia | $2.12 | $0.89 |
| Indonesia | $1.92 | $0.13 |
| Colombia | $1.67 | $0.71 |
Lower Art Track benchmarks
| Country | Art Tracks RPM | Content ID RPM |
|---|---|---|
| Chile | $1.45 | $1.06 |
| India | $1.08 | $0.18 |
| Philippines | $0.74 | $0.30 |
| Argentina | $0.72 | $0.71 |
| Turkey | $0.69 | $0.39 |
| Nigeria | $0.32 | $1.23 |
| Pakistan | - | $0.25 |
| Algeria | - | $0.08 |
Plan and measure promotion
Choose countries based on your existing audience, language, genre and campaign objective. Test relevant markets and compare actual campaign costs with your own channel revenue in YouTube Analytics using matching currency, geography, period, revenue source and audience. Keep streams, video views, monetized playbacks and ad impressions distinct; a campaign view does not establish a royalty-bearing stream. Observed revenue alone does not prove incremental campaign return.
Geography is only one factor. Content format, audience demographics, seasonality, advertiser demand and YouTube Premium usage can change results. A lower historical royalty rate does not establish that a market is unsuitable for paid promotion, and genre affinity does not guarantee engagement or future fan value.
[[CTA]]
Data and revenue definitions
See the royalty dataset for distributor royalties and the channel revenue dataset for the separate Analytics basis. Linked datasets may show newer periods. YouTube Analytics RPM includes multiple channel revenue sources after YouTube’s share; estimated ad revenue covers ads, while estimated revenue includes other supported sources. Neither is interchangeable with these distributor rates.
Claim verification
- Reviewed by: Codex
- Reviewed date: 2026-10-01
- Scope: Dated country-level Art Track and Content ID royalty benchmarks and their distinction from channel revenue.
- Methodology: Checked the retained rates against Dynamoi’s internal first-party YouTube RPM reference (2026-01-14 analysis; statements through 2025-11) and the channel revenue definitions against YouTube documentation on 2026-10-01. Removed unsupported campaign-return calculations and targeting prescriptions derived from royalty rates.
- Sources: YouTube, YouTube Analytics API, Dynamoi RPM, Dynamoi