Market Response is a new dashboard view for understanding audience movement around campaign activity. It is designed as a signal view: listeners, markets, playlist reach, and timing in one place.
What changed
- Added monthly listener and listener-change metrics to the dashboard.
- Added top markets and playlist reach views.
- Added campaign timing context next to audience movement.
- Added data freshness labels so artists know how current the view is.
- Guarded artist matching so the dashboard only shows data for the intended artist.
Why it matters
Artists need a faster way to understand where attention is building. Market Response turns audience movement into a scannable dashboard view without overclaiming what caused the change.