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YouTube Music Promotion

Thailand YouTube RPM: $2.47 Art Tracks [2026 Data]

3 min read

Key takeaway

Thailand averages $2.47 per 1,000 Art Track streams and $0.47 for Content ID, based on YouTube royalty statements through July 2026. That ranks 39 of 50 published markets for Art Tracks and 42 of 49 for Content ID.

Thai YouTube RPM summary

Revenue Stream RPM What It Measures
Art Tracks $2.47 Auto-generated videos from distributed music
Content ID $0.47 Claims on user-generated content

Art Track and Content ID figures reflect what rights holders receive from distribution.

Source: Dynamoi first-party distribution data, aggregated and anonymized.


Art Track revenue (distributed music)

Thai Art Track benchmarks

Metric Value
RPM $2.47 per 1,000 streams

How Thailand compares in Southeast Asia

Country Art Track RPM vs. Thailand
Singapore $10.29 +317%
Malaysia $2.81 +14%
Thailand $2.47 baseline
Vietnam $2.39 -3%
Indonesia $2.02 -18%
Philippines $1.03 -58%

Content ID revenue (UGC claims)

Thai Content ID benchmarks

Metric Value
RPM $0.47 per 1,000 streams

Strategic implications for musicians

For distributed artists

Thailand offers balanced Southeast Asian opportunity:

  • Population (70M) provides solid volume potential
  • Strong local music scene (T-Pop, Luk Thung, Mor Lam)
  • Thai language content dominates

Targeting recommendations

Strategy Recommendation
Paid promotion ✅ Justified for regional strategy
Content ID registration ⚠️ Lower priority (moderate returns)
Thai content ✅ Essential for local success
Southeast Asia bundle ✅ Include Thailand in regional targeting

About this data

All RPM figures come from Dynamoi's published YouTube royalty data for statement periods August 2025 to July 2026, rounded to cents. Each market shows its higher RPM across the paid-streaming and ad-supported rows.

Two distinct revenue streams:

  • Art Tracks: From distributor royalty statements (what rights holders receive)
  • Content ID: From distributor royalty statements (what rights holders receive)

Your actual RPM will vary based on specific content, audience demographics, and seasonal factors. These benchmarks represent aggregate performance for music content specifically.

Sources and verification

  • Reviewed: 2026-11-03 — Claude
  • Scope: Thailand Art Track and Content ID RPM, the comparison-country figures, and the percentage differences derived from them.
  • Methodology: Read the headline RPM each market shows on the linked data pages (statement data through July 2026), rounded USD values to cents, ordered comparison rows by RPM, recomputed every percentage difference and rank, and removed figures the data pages do not publish. Seasonal patterns and audience sizes are outside this review.
  • Sources: YouTube Music & Art Tracks royalty data, YouTube Content ID royalty data

This is a dated snapshot. Follow the source for current figures; publication coverage and reported rates can change.