Dynamoi vs Sentric: Distribution and Ads vs Publishing and Sync
Sentric offers publishing administration and active sync licensing with placements in John Wick, EA Sports, and Just Eat. Dynamoi is not a publishing administrator; it offers managed campaigns through the current Meta and separate YouTube workflows and distribution to 100+ stores.
Which is better, Sentric or Dynamoi?
They do different jobs. Sentric is better if you write songs and want publishing administration with active sync pitching; its placements include John Wick 4 and EA Sports FC 24. Dynamoi is not a publishing administrator. It is the better pick if you want your recordings distributed to 100+ stores and managed Meta and YouTube campaigns in one account, with campaigns from $25/month per artist on Starter. Many artists use a publisher like Sentric and a distributor side by side.
| Feature | Sentric | Dynamoi |
|---|---|---|
| Free smart links for your catalogue | Not offered (publishing only) | Free, every release, every seat |
| Publishing Commission | 20% of Royalties (80/20 Split) | Not Offered |
| Sync Licensing | Active Pitching (Film, TV, Games) | Not Offered |
| Mechanical Collection | Yes — Global Collection | Not Offered |
| Performance Collection | Yes — Global Collection | Not Offered |
| Distribution | Not Offered | 100+ Stores (10% Commission) |
| Managed Campaigns | Not Offered | Managed Meta Smart Campaigns + separate YouTube Campaigns |
| Pricing | Free (20% Commission on Collections) | Free Smart Links / $25/month Starter + eligible settled campaign-usage invoices for managed marketing |
Where Sentric Wins
We respect Sentric. Here’s where they genuinely lead:
- Active sync licensing with real placements in John Wick 4, EA Sports FC 24, Barbie, and major brand campaigns
- Established UK presence with strong relationships across European collection societies
- YouTube Content ID monetization included in their publishing administration
- A dedicated sync team that actively pitches your music to supervisors for film, TV, ads, and games
If sync licensing is your top priority, Sentric deserves serious consideration — their placements speak for themselves. Dynamoi does not administer publishing; it is for distribution and managed growth.
Pricing snapshot
- Sentric
- Free (20% Commission on Collections)
- Dynamoi
- Free Smart Links / $25/month Starter + eligible settled campaign-usage invoices for managed marketing
The Dynamoi Advantage
What you gain when distribution and campaigns live in one platform.
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Free smart links for your full catalogue
Paste your Spotify URL — Dynamoi builds a hosted smart-link page for every release in your catalogue. Free, every artist, every team seat, no paid plan required. Pixel injection, custom themes, real analytics.
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Managed Meta Smart Campaigns and Separate YouTube Campaigns
Sentric is publishing-only. Dynamoi runs managed Meta Smart Campaigns and separate YouTube Campaigns with shared ad accounts. Starter is $25/month per artist, and your fee becomes ad credit. Eligible new artists get double credit the first month. Eligible settled campaign usage is invoiced after credit is applied.
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Distribution Included
Sentric doesn’t distribute recordings. With Dynamoi, you get distribution to 100+ stores at 10% commission — no need for a separate distributor.
How to choose between Dynamoi and Sentric
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Decide which job you need done
If you need publishing administration or sync placements in film, TV, ads, and games, Sentric does that work. If you need distribution and managed campaigns, Dynamoi does that work. Dynamoi does not administer publishing.
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Assess whether you need more than publishing
Sentric is publishing-only — no distribution, no marketing. If you need distribution to 100+ stores and managed Meta Smart Campaigns and separate YouTube Campaigns, Dynamoi bundles those in one platform.
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Check your eligibility
Dynamoi requires 10,000+ monthly Spotify listeners. Sentric has no listener threshold and takes 20% of the royalties it administers.
Questions artists ask before switching
How much does Sentric’s 20% commission actually cost me?
Sentric takes a 20% commission on all royalties it administers (80/20 split). At $10,000/year in publishing revenue, that’s $2,000/year going to Sentric. Over three years, that totals $6,000. Dynamoi is not a publishing administrator, so it does not replace that commission.
How does Sentric’s sync licensing compare to Dynamoi?
Sentric’s sync pitching is a genuine strength. They’ve placed music in John Wick 4, Barbie, EA Sports FC 24, Samsung, and Just Eat campaigns. Their dashboard includes sync briefs you can apply to directly. Dynamoi does not offer sync licensing — our focus is distribution and managed paid marketing.
Can I switch from Sentric without losing my royalty registrations?
Yes. You retain 100% of your copyright with Sentric. Give 28-day notice via email, and Sentric will de-register its representation at collection societies. Publishing society transfers take 8–10 months industry-wide. Your royalties continue flowing during the transition.
Does Sentric offer music distribution?
Sentric is a publishing administrator — they do not distribute your recordings to streaming platforms. You need a separate distributor for that. Dynamoi offers distribution (100+ stores, 10% commission) and managed ad campaigns.
How does Dynamoi pricing work?
Dynamoi distribution pays 90% of Net Receipts to you and 10% to Dynamoi, with no upfront release fees. Managed advertising starts with Starter at $25/month per artist, and your fee becomes ad credit. Eligible new artists get double credit the first month. Eligible settled campaign usage is invoiced after credit is applied. Smart Campaign authoring is self-service for Meta delivery; YouTube Campaigns use a separate managed workflow; TikTok delivery is unavailable.
How often does Sentric pay, and is there a minimum threshold?
Sentric issues statements quarterly (January, April, July, October) with a £40 minimum payment threshold. If your balance is below the threshold, it rolls over.
Can I use Dynamoi and Sentric together?
Yes. If you have 10,000+ monthly Spotify listeners, you can use Dynamoi for distribution and managed campaigns while Sentric handles publishing and sync. Register each song with only one publishing administrator; the Dynamoi Catalog shows whether a track has been submitted to Songtrust.