YouTube AdSense RPM / United Kingdom

United Kingdom YouTube RPM (2026): $5.97 average

YouTube AdSense in United Kingdom is a top-tier published RPM market at $5.97 per 1k views through 2026-09-01. That is 6.1x the published-market median of $0.98. The top published market is Denmark at $8.29, putting United Kingdom 28% below the current high. Playback CPM is $12.32, or 206.3% of creator RPM. The recent 12-point average is $0.46, with the latest RPM 1,196% above that short-window average.

YouTube RPM by country: compare all 86 markets

YouTube RPM

$5.97

RPM, USD per 1k views

Rank

8 of 86

Playback CPM

$12.32

Through

2026-09-01

Creator RPM

$5.97

Estimated creator revenue per 1,000 YouTube views.

Playback CPM

$12.32

Advertiser demand before the creator-side RPM split.

Market rank

8 of 86

Compare this market against the full published country dataset.

Market Signal

United Kingdom, Research, planning, citation

vs. global RPM

4.7x

vs. median market

6.1x

CPM / RPM

206.3%

Latest vs. 12pt avg

1,196% above

Market band

Top Tier

8 of 86

Lower yield Top market

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RPM / CPM Trend

Recent 12-point window

Sep 1

$0.08

$2.67

Aug 31

$1.09

$12.80

Aug 30

$0.00

Aug 29

$2.40

$8.00

Aug 28

$0.00

$3.00

Aug 27

$0.40

$7.00

Aug 26

$0.36

$3.33

Aug 25

$0.13

$5.00

Aug 24

$0.44

$7.00

Aug 23

$0.45

$5.22

Aug 22

$0.05

$2.00

Aug 21

$0.14

$1.75

RPM Playback CPM

Engagement Yield

Subs / 1k

0.35

Likes / 1k

9.42

Comments / 1k

0.07

Shares / 1k

0.2

Playlist adds / 1k

0.19

Similar Markets

Closest published RPMs

🇫🇮 Finland

$6.08

+2% vs. United Kingdom

🇺🇸 United States

$5.78

-3% vs. United Kingdom

🇨🇦 Canada

$5.75

-4% vs. United Kingdom

🇨🇭 Switzerland

$6.31

+6% vs. United Kingdom

🇮🇸 Iceland

$6.48

+9% vs. United Kingdom

Market Ladder

RPM, USD per 1k views

#	Market	RPM	vs. United Kingdom
01	Denmark	$8.29	+39%
02	Australia	$7.93	+33%
03	Luxembourg	$7.50	+26%
04	Norway	$7.38	+23%
05	Iceland	$6.48	+9%
06	Switzerland	$6.31	+6%
07	Finland	$6.08	+2%
08	United Kingdom	$5.97	-
09	United States	$5.78	-3%
10	Canada	$5.75	-4%
11	New Zealand	$5.37	-10%
12	Singapore	$5.16	-14%

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Source

YouTube Analytics

Method

Aggregated, anonymized RPM

Market

United Kingdom

Methodology License