Spotify / Bulgaria
Spotify Royalty Rates: Bulgaria
Spotify in Bulgaria benchmarks at $2.32 RPM for the paid streaming tier through Mar 2026. In Bulgaria's platform ladder, that sits 2 of 4 alongside comparable rows from Apple Music and TikTok. It is 83% above the local published median of $1.27. The local high is Apple Music at $4.29, leaving a 46% below gap to the top row. The 12-month average is $2.35, with the latest reading -3.4% vs. 90 days prior. Paid is 11x the free/ad-supported RPM.
Paid - Streaming
$2.32
12-month average
$2.35
90-day movement
-3.4%
Market Profile
Service median
0.9x median
Service leader
68% below
Market percentile
47.67%
Paid / free
11x
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Benchmark Rows
| Tier | RPM |
|---|---|
| Free - Ad-supported | $0.21 |
| Paid - Streaming | $2.32 |
Tier Split
Paid - Streaming
$2.32
Free - Ad-supported
$0.21
Rate History
$2.42
$2.54
$2.47
$2.50
$2.42
$2.45
$2.40
$2.27
$2.25
$2.15
$2.13
$2.15
Market Ladder
| # | Platform | Tier | RPM | vs. Spotify |
|---|---|---|---|---|
| 01 | Apple Music | Paid - Streaming | $4.29 | +84% |
| 02 | Spotify | Paid - Streaming | $2.32 | — |
| 03 | Spotify | Free - Ad-supported | $0.21 | — |
| 04 | TikTok | Free - Ad-supported | $0.0008 | -100% |
Top Spotify Markets
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Source
Dynamoi royalty ledger
Method
Aggregated, anonymized RPM
Coverage
Standard coverage