Spotify / South Africa
Spotify Royalty Rates: South Africa
Spotify in South Africa benchmarks at $2.15 RPM for the paid streaming tier through May 2026. In South Africa's platform ladder, that sits 3 of 6 alongside comparable rows from YouTube (Music & Art Tracks) and Apple Music. It is 38% above the local published median of $1.56. The local high is YouTube (Music & Art Tracks) at $3.86, leaving a 44% below gap to the top row. The 12-month average is $2.16, with the latest reading -4.1% vs. 90 days prior. Paid is 25x the free/ad-supported RPM.
Paid - Streaming
$2.15
12-month average
$2.16
90-day movement
-4.1%
Market Profile
Service median
0.9x median
Service leader
71% below
Market percentile
42.35%
Paid / free
25x
Dynamoi Smart Campaigns
Turn royalty data into Spotify growth.
Benchmark Rows
| Tier | RPM |
|---|---|
| Free - Ad-supported | $0.09 |
| Paid - Streaming | $2.15 |
Tier Split
Paid - Streaming
$2.15
Free - Ad-supported
$0.09
Rate History
$2.37
$2.40
$2.37
$2.47
$2.35
$2.19
$2.08
$2.05
$1.92
$1.86
$1.94
$1.95
Market Ladder
| # | Platform | Tier | RPM | vs. Spotify |
|---|---|---|---|---|
| 01 | YouTube (Music & Art Tracks) | Paid - Streaming | $3.86 | +80% |
| 02 | Apple Music | Paid - Streaming | $3.18 | +48% |
| 03 | Spotify | Paid - Streaming | $2.15 | — |
| 04 | YouTube (Content ID) | Free - Ad-supported | $0.97 | -55% |
| 05 | Spotify | Free - Ad-supported | $0.09 | — |
| 06 | TikTok | Free - Ad-supported | $0.0033 | -100% |
Top Spotify Markets
View allCampaigns for music teams
Plan Spotify growth in South Africa.
Source
Dynamoi royalty ledger
Method
Aggregated, anonymized RPM
Coverage
High coverage