YouTube AdSense RPM / United States
United States YouTube RPM (2026): $5.14 average
YouTube AdSense in United States is a top-tier published RPM market at $5.14 per 1k views through 2026-10-17.
YouTube RPM by country: compare all 75 marketsYouTube RPM
$5.14
That is 4.8x the published-market median of $1.07. The top published market is Australia at $7.10, putting United States 28% below the current high. Playback CPM is $12.44, or 241.9% of creator RPM. The recent 12-point average is $9.95, with the latest RPM 48% below that short-window average.
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Market Signal
vs. global RPM
4.5x
vs. median market
4.8x
CPM / RPM
241.9%
Latest vs. 12pt avg
48% below
Market band
Top Tier
6 of 75
RPM / CPM Trend
$2.34
$5.22
$5.49
$6.35
$6.21
$5.45
$4.45
$5.15
$40.91
$27.57
$5.07
$5.13
Engagement Yield
Subs / 1k
0.33
Likes / 1k
10.23
Comments / 1k
0.5
Shares / 1k
0.39
Playlist adds / 1k
0.34
Similar Markets
Market Ladder
Source
YouTube Analytics
Method
Aggregated, anonymized RPM
Market
United States