Spotify / United States
Spotify Royalty Rates: United States
Spotify in United States benchmarks at $4.54 RPM for the paid streaming tier through Mar 2026. In United States's platform ladder, that sits 9 of 19 alongside comparable rows from Peloton and Gabb Music. It is 8% above the local published median of $4.21. The local high is Peloton at $46.22, leaving a 90% below gap to the top row. The 12-month average is $4.54, with the latest reading +6.7% vs. 90 days prior. Paid is 1.3x the free/ad-supported RPM.
Paid - Streaming
$4.54
12-month average
$4.54
90-day movement
+6.7%
Market Profile
Service median
1.8x median
Service leader
38% below
Market percentile
82.56%
Paid / free
1.3x
Dynamoi Smart Campaigns
Turn royalty data into Spotify growth.
Benchmark Rows
| Tier | RPM |
|---|---|
| Free - Ad-supported | $3.39 |
| Paid - Streaming | $4.54 |
Tier Split
Paid - Streaming
$4.54
Free - Ad-supported
$3.39
Rate History
$4.80
$4.95
$4.93
$4.50
$4.54
$4.41
$4.47
$4.38
$4.44
$4.45
$4.29
$4.33
Market Ladder
| # | Platform | Tier | RPM | vs. Spotify |
|---|---|---|---|---|
| 01 | Peloton | Paid - Streaming | $46.22 | +918% |
| 02 | Gabb Music | Paid - Streaming | $24.87 | +448% |
| 03 | Qobuz | Paid - Streaming | $23.29 | +413% |
| 04 | YouTube (Music & Art Tracks) | Paid - Streaming | $11.12 | +145% |
| 05 | TIDAL | Paid - Streaming | $9.36 | +106% |
| 06 | Amazon Music | Paid - Streaming | $8.90 | +96% |
| 07 | Apple Music | Paid - Streaming | $6.17 | +36% |
| 08 | MediaNet | Paid - Streaming | $5.48 | +21% |
| 09 | Spotify | Paid - Streaming | $4.54 | — |
| 10 | YouTube (Content ID) | Free - Ad-supported | $4.21 | -7% |
| 11 | Pandora | Paid - Streaming | $3.73 | -18% |
| 12 | Spotify | Free - Ad-supported | $3.39 | — |
Top Spotify Markets
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Source
Dynamoi royalty ledger
Method
Aggregated, anonymized RPM
Coverage
High coverage