YouTube (Music & Art Tracks) / United States
YouTube (Music & Art Tracks) Royalty Rates: United States
YouTube (Music & Art Tracks) in United States benchmarks at $11.22 RPM for the paid streaming tier through Jun 2026. In United States's platform ladder, that sits 3 of 18 alongside comparable rows from Peloton and Gabb Music. It is 2.7x the local published median of $4.17. The local high is Peloton at $47.78, leaving a 77% below gap to the top row. The 12-month average is $11.12. Paid is 2.7x the free/ad-supported RPM.
Paid - Streaming
$11.22
12-month average
$11.12
Market Profile
Service median
1.6x median
Service leader
52% below
Market percentile
79.59%
Paid / free
2.7x
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Turn royalty data into YouTube growth.
Benchmark Rows
| Tier | RPM |
|---|---|
| Free - Ad-supported | $4.09 |
| Paid - Streaming | $11.22 |
Tier Split
Paid - Streaming
$11.22
Free - Ad-supported
$4.09
Rate History
$11.56
$10.96
$11.45
$10.55
$12.89
$13.72
$12.46
$13.15
$11.38
$4.77
$10.21
$10.77
Market Ladder
| # | Platform | Tier | RPM | vs. YouTube (Music & Art Tracks) |
|---|---|---|---|---|
| 01 | Peloton | Paid - Streaming | $47.78 | +326% |
| 02 | Gabb Music | Paid - Streaming | $24.04 | +114% |
| 03 | YouTube (Music & Art Tracks) | Paid - Streaming | $11.22 | — |
| 04 | Amazon Music | Paid - Streaming | $8.88 | -21% |
| 05 | TIDAL | Paid - Streaming | $8.83 | -21% |
| 06 | Apple Music | Paid - Streaming | $6.23 | -44% |
| 07 | MediaNet | Paid - Streaming | $5.75 | -49% |
| 08 | Spotify | Paid - Streaming | $4.64 | -59% |
| 09 | YouTube (Content ID) | Free - Ad-supported | $4.26 | -62% |
| 10 | YouTube (Music & Art Tracks) | Free - Ad-supported | $4.09 | — |
| 11 | Pandora | Paid - Streaming | $3.75 | -67% |
| 12 | Spotify | Free - Ad-supported | $3.24 | -71% |
Top YouTube (Music & Art Tracks) Markets
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Source
Dynamoi royalty ledger
Method
Aggregated, anonymized RPM
Coverage
High coverage