Spotify / Thailand
Spotify Royalty Rates: Thailand
Spotify in Thailand benchmarks at $1.52 RPM for the paid streaming tier through Mar 2026. In Thailand's platform ladder, that sits 3 of 6 alongside comparable rows from Apple Music and YouTube (Music & Art Tracks). It is 53% above the local published median of $0.99. The local high is Apple Music at $3.31, leaving a 54% below gap to the top row. The 12-month average is $1.53, with the latest reading +0.8% vs. 90 days prior. Paid is 41x the free/ad-supported RPM.
Paid - Streaming
$1.52
12-month average
$1.53
90-day movement
+0.8%
Market Profile
Service median
0.6x median
Service leader
79% below
Market percentile
25.58%
Paid / free
41x
Dynamoi Smart Campaigns
Turn royalty data into Spotify growth.
Benchmark Rows
| Tier | RPM |
|---|---|
| Free - Ad-supported | $0.04 |
| Paid - Streaming | $1.52 |
Tier Split
Paid - Streaming
$1.52
Free - Ad-supported
$0.04
Rate History
$1.59
$1.67
$1.61
$1.58
$1.57
$1.63
$1.54
$1.44
$1.43
$1.48
$1.43
$1.46
Market Ladder
| # | Platform | Tier | RPM | vs. Spotify |
|---|---|---|---|---|
| 01 | Apple Music | Paid - Streaming | $3.31 | +118% |
| 02 | YouTube (Music & Art Tracks) | Paid - Streaming | $2.52 | +66% |
| 03 | Spotify | Paid - Streaming | $1.52 | — |
| 04 | YouTube (Content ID) | Free - Ad-supported | $0.47 | -69% |
| 05 | Spotify | Free - Ad-supported | $0.04 | — |
| 06 | TikTok | Free - Ad-supported | $0.0029 | -100% |
Top Spotify Markets
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Plan Spotify growth in Thailand.
Source
Dynamoi royalty ledger
Method
Aggregated, anonymized RPM
Coverage
Standard coverage