Spotify / Vietnam
Spotify Royalty Rates: Vietnam
Spotify in Vietnam benchmarks at $1.14 RPM for the paid streaming tier through Jun 2026.
Paid - Streaming
$1.14
In Vietnam's platform ladder, that sits 3 of 6 alongside comparable rows from YouTube (Music & Art Tracks) and Apple Music. It is 63% above the local published median of $0.70. The local high is YouTube (Music & Art Tracks) at $2.36, leaving a 52% below gap to the top row. The 12-month average is $1.14, with the latest reading +3.7% vs. 90 days prior. Paid is 41x the free/ad-supported RPM.
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12-month average
$1.14
90-day movement
+3.7%
Market Profile
Service median
0.5x median
Service leader
85% below
Market percentile
17.86%
Paid / free
41x
Benchmark Rows
| Tier | RPM |
|---|---|
| Free - Ad-supported | $0.03 |
| Paid - Streaming | $1.14 |
Tier Split
Paid - Streaming
$1.14
Free - Ad-supported
$0.03
Rate History
$1.17
$1.15
$1.13
$1.13
$1.28
$1.10
$1.07
$1.14
$1.15
$1.14
$1.10
$1.09
Market Ladder
| # | Platform | Tier | RPM | vs. Spotify |
|---|---|---|---|---|
| 01 | YouTube (Music & Art Tracks) | Paid - Streaming | $2.36 | +108% |
| 02 | Apple Music | Paid - Streaming | $2.04 | +79% |
| 03 | Spotify | Paid - Streaming | $1.14 | — |
| 04 | YouTube (Content ID) | Free - Ad-supported | $0.26 | -77% |
| 05 | Spotify | Free - Ad-supported | $0.03 | — |
| 06 | TikTok | Free - Ad-supported | $0.0020 | -100% |
Top Spotify Markets
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Dynamoi royalty ledger
Method
Aggregated, anonymized RPM
Coverage
High coverage