Analytics
YouTube Analytics
Read YouTube Campaign views, subscribers, watch behavior, RPM, AdSense revenue, spend, and optimization context.
YouTube Campaign analytics show how campaigns drive reach, engagement, and channel growth. These metrics help evaluate whether ad spend is translating into meaningful audience development.
Core metrics
| Metric | What it means |
|---|---|
| Impressions | Times the ad was shown |
Interactions |
Clicks and engagements with the ad |
Earned Organic Views |
Organic views earned after users saw the ad, shown with Conservative attribution |
Lift Rate |
Earned organic views as a percentage of ad interactions |
| Subscribers | New subscribers attributed to the campaign (30-day window) |
Earned organic views are valuable because they represent engagement that continues after the initial ad exposure.
Spend and efficiency
| Metric | What it means |
|---|---|
| Spend | Total spend for the selected date range |
| CPM | Cost per 1,000 impressions |
Cost / Interaction |
Spend divided by interactions |
Cost / Earned Organic View |
Spend divided by earned organic views |
A lower cost per earned organic view typically indicates the campaign is reaching an engaged audience that continues watching content beyond the ad.
AdSense revenue (optional)
When a channel is monetized, Dynamoi can display revenue metrics alongside campaign performance. This enables optimization toward higher-value views that generate AdSense income, helping offset campaign costs.